Looking out for the interests of those who’ve been injured through no fault other own is a subject which doesn’t really lend itself to photography. So instead we led on stylised illustrations of the executive team – bringing to the fore leaders who are promoting innovation across the industry. The colour palette is deliberately bold reflecting APIL’s positive approach. APIL are a not for profit organisation – creating a valuable link between government, law firms, injured parties and their families. The report has been created as a digital brochure which is fully navigable and web friendly. This helps to cut down on the number of printed copies required. As for the printed version – the cover features an all over metallic silver which is also used inside for headings and highlights. The accounts section is on a separately coloured paper for ease of navigation – with a perfect bound finish.