Trent Bridge
Love & attention (to detail)
It’s not the obvious choice for a wedding; but in actual fact, whether you’re a cricket fan or not, Trent Bridge is a wonderful venue in which to tie the knot. The romance of Trent Bridge, like most great romances in English history, began not in a flowery meadow or by a babbling brook. It began in a pub.
William Clarke fell in love with the landlady of the Trent Bridge Inn – and a year after marrying her and moving in around 1837, he’d started hosting cricket matches in the field around the back. Today, that field is one of the most famous and beautiful cricket grounds in the world. A place replete with magic moments in history, old-world character and all the love and attention-to-detail that goes into keeping both alive.
Brand extensions, like romances, have the potential to turn sour if you don’t pay attention to the finer details. Taking a brand identity lovingly designed for one purpose and letting it stray elsewhere can cause friction. Tender design sensitivity when marrying a new diversification to your existing brand will ensure all your branding happy ever afters.